On using AI to find backlink and citation opportunities for B2B software

A marketing expert and entrepreneur, founder at Foundation, lays out a workflow for earning backlinks and AI-search citations in B2B software. It starts from pages that already link to rivals or get cited by answer engines, uses an agent to spot stale figures and thin coverage there, then pairs those gaps with original findings the company can actually offer. A small team can borrow the sequence as a prospecting method for outreach and digital PR, since it points effort at publications already covering the category and keeps a human check before pitches go out. The text is a short outline with no results attached, so how well it works is unproven, and it assumes a company holds genuine data or insight to contribute, which an early-stage team with nothing proprietary may not.

Written from the public text of the post, which we do not store. How we write these